LAS VEGAS (FOX5) — The Las Vegas Convention and Visitor’s Authority has released the results of its very first “Fabulous 5-day sale.”
Late Thursday night, FOX5 received data from the visitor’s authority. The LVCVA told FOX5 the Visit Las Vegas website traffic increased nearly four times higher than the normal weekly average.
The campaign 7.5 times more booking interest than Black Friday and Cyber Monday combined, the LVCVA said.
“Website referrals from our sales page to resort booking engines were almost 120 times higher than an average week in 2025,” a spokesperson told FOX5 in an email.
The time users spent on the website also skyrocketed compared to weeks before the sale.
“We are thrilled with the success of The Fabulous 5-Day Sale. Travelers didn’t just visit the webpage, they stayed and engaged, underscoring both the strong demand for deals and the unmatched allure of Las Vegas,” said LVCVA’s chief marketing officer Kate Wik.
“Our goal was twofold: to highlight the extraordinary value that has always existed here and to generate immediate, meaningful leads for our partners. Our destination partners reaffirmed that commitment through the quality and depth of their offers, and together we achieved both objectives,” Wik added.
LVCVA’s campaign featured over 160 exclusive citywide offers only available for five days. It was the first of its kind.
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