LAS VEGAS (FOX5) — A Las Vegas Valley casino unveiled a new logo as it undergoes a $200 million renovation.
Henderson’s Green Valley Ranch says the new logo marks the next chapter for the resort’s story. The property is also approaching its 25-year mark December 2026.
“As Green Valley Ranch approaches its 25th anniversary, this was the perfect moment to step back and celebrate our journey while looking ahead to the future,” said Ken Janssen, Vice President and General Manager of Green Valley Ranch. “The refreshed logo reflects the on-going $200 million transformation of the property in terms of being contemporary in design, while honoring the timeless warmth and sense of place that have always defined the resort.”
“In reimagining the Green Valley Ranch identity, we explored a modern twist on classic typography that feels both timeless and unexpected,” said Jules Tardy, Partner & Creative Director, The New Company. “Through reductive minimalism and refined detailing, the logo conveys a sense of understated luxury that aligns with the property’s renewal while setting the stage for its next chapter.”
Officials say the renovation includes its room, suite, meeting and convention spaces.
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